
Social media
that runs while
you run the salon.
Your team sends the photos and videos. Salon Social turns each one into a caption in your voice, adds researched local tags, and schedules the post. You can review it first or let it publish automatically.

Soft ribbons, quiet dimension, and the kind of blonde that grows out beautifully.

Built for the content your team already creates.
Every transformation, close-up, and finished look enters one shared pipeline. Salon Social does the marketing work around it without flattening what makes your salon yours.





Your second shift, automated
One photo in. A complete post out.
One purpose-built flow replaces the camera-roll chase, blank caption box, hashtag rabbit hole, and “we should really post” guilt.
Your team sends
Photos and videos leave the chair in seconds. Every team member gets credit. Nobody needs the Instagram password.
Our AI writes
Captions follow your tone, services, priorities, team, and words to avoid. Never a generic beauty template.
Local reach is added
Relevant hashtags and @ mentions are researched for the work, the artist, and the city around you.
You choose the finish
Review, edit, reschedule, or switch on autopilot. Either way, the post goes out when it should.
You stay in control
Review every post. Or run on autopilot.
Start in Review mode, then switch on Autopilot whenever it matches your comfort level or life gets busy. Every submission, edit, date, and post still stays visible in one manager dashboard.
Edit the caption, change the time, or let it run, right from your phone.

Not a generic caption bot
Trained on your salon. Not the internet's idea of one.
Your content agent learns how you sound, what you want more bookings for, who did the work, where you are, and which tired beauty phrases never belong on your feed before it writes a word.
Work by MayaBright around the face, soft everywhere else. Maya built this lived-in blonde to feel fresh now and effortless eight weeks from now. That is exactly the point.
Keeps pace with your salon, without homework
The second shift disappears.
Go live without the learning curve
Ten minutes to teach it your brand.
Tell us how you sound
A short onboarding captures your tone, clientele, services, goals, and hard no's.
Under 10 minutesInvite the team
Each person gets a simple send link. No social login. No username and password to remember. No new marketing job.
Ten seats includedPick your comfort level
Match your comfort level, lifestyle, and confidence. Switch to autopilot whenever life gets busy.
Change anytimeStart with the engine. Add the human eye when you need it.
Both plans are built on a decade of salon expertise. Choose an AI-powered content system or a hands-on creative team to elevate your feed.
The complete product. Review optional.
14 days free · no card to start · month to month
- Team app + manager dashboard
- Custom-trained writing agent
- Captions, hashtags + @ mentions
- Scheduling + automatic posting
- Manager review, editing + rescheduling
- Up to 3 posts a day
- 10 team members included
Made for: busy salons that have the work and want the posting to run.
Curated, strategic, and made by hand.
A creative team on the feed
- Everything in Autopilot
- Captions written by hand
- Strategic content planning
- Photo finishing + colour grading
- A curated, sequenced grid
- Hands-on creative direction
Made for: salons where the feed is a signature brand asset.
More than one location or a bigger team?
Marketing depth. Salon instinct.
01 / 02A marketing department that fits in a salon.
Dane Gorton · Co-founder + marketing and product lead
Dane has spent sixteen years running marketing and business development for national firms, most recently as marketing director at a national insurance brokerage where he repositioned the brand, launched two more from a blank page, and built the outbound campaigns that fed them. He has written the pages, made the ads, and coached the people who had to go out and win the work. Today he builds the technology behind Salon Social: the team app, the AI that writes in your voice, the local research, the posting. You get the judgment of someone who has built brands and filled pipelines for a living, running on your feed every week.
Questions, answered.
Still deciding?
Is this an agency or software?+
Both, depending on the plan. Autopilot is the Salon Social team app, manager dashboard, and a salon-trained AI content system. Your team supplies the media; the system writes, researches, schedules, and posts. Crafted adds a human creative team from $1,000 per month.
Does AI post without us seeing it?+
Only if you want it to. In Review mode, every post waits in the manager account. You can edit the caption, move the date, or let it run as written. In Autopilot mode, posts publish on schedule while remaining visible and editable beforehand.
Will the captions sound generic?+
No. Before launch, we capture your voice, services, clientele, goals, location, calls to action, preferred language, and words you never want used. Those rules guide every caption alongside the details of the submitted work.
What does the $500 plan include?+
The team app, ten seats, up to three posts a day, customized captions, researched hashtags and mentions, scheduling, manager review, and automatic posting to Instagram and Facebook. It is month to month after the free trial.
When should we choose Crafted?+
Choose Crafted when the feed itself is a major brand asset and you want a person making the creative decisions: photo finishing, hand-written copy, strategic sequencing, and a curated grid. Crafted starts at $1,000 per month.
Let the posting run itself.
Fourteen free days to see your team's work turn into ready-to-publish content without adding one more job to anyone's day.
No card to start · $500/month after trial · cancel anytime